
Projects
AI for Safety Equipments Detection in Construction Projects
This project uses a YOLOv5 model trained on 369 images to automatically detect six classes of safety equipment on construction sites, ensuring compliance and worker safety. It streamlines monitoring processes, reduces manual inspections, minimizes reliance on safety officers, and demonstrates a commitment to safety and innovation, enhancing operational efficiency and company reputation.
Concrete Defect Model Detector
Uses a Convolutional Neural Network (CNN) to classify concrete surface images as "defective" or "non-defective," improving inspection efficiency and accuracy. With 100 labeled images, sourced from airport construction projects, was preprocessed and split into 80% training and 20% testing. The CNN, with two convolutional layers and dropout for overfitting prevention, was trained over 20 epochs using the Adam optimizer and cross-entropy loss.
E-CommerceU Market Basket Analysis
ECommerceU has several products that categorized based on sale in pareto. To increase the revenue, in this project analyze which products is the best fit to the others too bundling, and cross selling using apriori model analysis. Combine high-frequency product pairs with targeted promos, such as discounts or free shipping, to boost sales and revenue.
E-CommerceU Funnel Analysis
The conversion rate at E-CommerceU has decreased by 4.64% compared to the previous year. The analysis focuses on identifying the key factors using the Pareto principle and determining which funnel stage has the lowest conversion rate. The goal is identify causes and find improvement opportunities. Based on the findings, I will recommend ways to optimize the funnel and improve conversion rates for better sales.
E-CommerceU RFM Customer Segmentation
E-CommerceU is facing challenges such as a decrease in GMV and user activity. To address this, I applied the RFM method to segment customers and identify key patterns. The goal is to improve marketing strategies for each group, boosting customer engagement and revenue. This approach creates personalized campaigns that better address each segment's needs.
E-CommerceU Executive Dashboard
E-CommerceU is a rapidly growing online platform focused on increasing revenue through data-driven strategies. As a data analyst, I developed a comprehensive dashboard to assist executive-level decision-making by providing actionable insights. This tool empowers leaders to identify trends, optimize operations, and drive business growth effectively.
IOWA Liquor Sales
Analyzed Iowa liquor sales performance to uncover sales trends, revenue generation, popular products, and regional sales performance. To provide clear insights, the analysis is visualized through an interactive dashboard, offering a comprehensive perspective on the data. These insights help identify opportunities for growth and optimize sales strategies.
Samba E-Commerce C-Level Dashboard
Developed Tableau dashboard to provide a comprehensive helicopter view for C-Level executives, enabling data-driven decision-making. This dashboard provides actionable insights and a clear overview of the company’s performance, empowering C-Level executives to make strategic and well-informed decisions.
Investing Company Analysis
The investing company offers various investment products and aims to maximize profit within a limited campaign budget. To achieve this, I performed user segmentation and used logistic regression in Python to predict and mitigate churn rates. These insights help allocate resources effectively and enhance customer retention strategies.








